Use these resources to locate circulation statistical data for newspapers and magazines:
AAM's Media Intelligence Center contains circulation statistics for over 3,000 U.S. newspapers and magazines. Audited Reports and Publisher's Statements provide information on total paid circulation for annual subscriptions and single copy sales, average prices, and circulation by issue and geographic region. Compare print and digital readership rates and find data on website usage, mobile app downloads, and social media interactions. Reports can be downloaded in PDF or exported to Excel. Create custom charts and graphs. Membership includes access to Magazine Market Coverage, which contains detailed circulation statistics for consumer magazines by CBSA from 2003-present. Our license only allows for one concurrent user.
UVA Library's Research Data Services helps with finding and analyzing data. Visit the Stat Lab or take a workshop. For other questions, the team can be reached data@virginia.edu.